Our Services

As a full service athlete representation and management business, our priority is to help our clients reach
their full potential both during and after their professional careers.

Contract Negotiations

Negotiating market setting contracts and maximizing the value of each of our clients.

Pre-Draft Preparation

Investing in clients from the outset through a comprehensive pre-draft process with elite skills trainers, strength and conditioning professionals, and nutrition and recovery specialists.

Public Relations and Social Media

Leveraging long standing media relations and using creative social media practices to maximize fan engagement and outreach.

Marketing

Securing endorsement opportunities and brand activations and partnerships including, but not limited to, equity stakes.

NIL Representation

The opportunity for student-athletes to capitalize on their Name, Image, and Likeness is unprecedented. You’ve earned your spot in history and now it is time to monetarily capitalize on your brand.

Post-Career Planning

Tackling post-career planning early so our clients are protected as they transition to a life outside of playing professional sports.

Contract Negotiations

Maximizing your earning potential starts with strong representation.
Our experienced negotiation team leverages deep league knowledge, market analytics, and long-standing front-office relationships to secure the most favorable terms for every athlete we represent. Whether it’s a rookie contract, extension, or free-agency deal, we work tirelessly to ensure value, stability, and financial security.

Services include:

  • Salary negotiation and comparative market analysis

  • Incentive and bonus structure optimization

  • Endorsement contract review and negotiation

  • Legal guidance and compliance support

Pre-Draft Preparation

Your path to the pros begins here.
PNW Sports Group provides elite Pre-Draft Preparation programs tailored to the specific demands of each sport. Our team prepares athletes physically, mentally, and strategically to stand out during combines, pro days, and interviews with scouts and general managers.

Our pre-draft services feature:

  • Customized athletic training and performance optimization

  • Film study, playbook development, and positional coaching

  • Interview training and media readiness

  • Professional branding and draft-day marketing

Public Relations and Social Media

A strong public image drives influence, opportunity, and longevity.
As part of our full-service representation, we provide strategic Public Relations and Social Media management that positions athletes as recognizable, marketable, and trusted public figures.

PR & social media services include:

  • Reputation management and crisis communication

  • Media training and press coordination

  • Social media strategy, posting, and fan engagement

  • Personal brand-building across digital platforms

Marketing & Endorsements

Transform your name into a global brand.
Our marketing division connects athletes with top-tier endorsement opportunities, sponsorships, appearances, and brand partnerships. We craft strategic marketing plans that align with each athlete’s identity, goals, and long-term growth.

Marketing services include:

  • Endorsement and sponsorship acquisition

  • Brand partnership negotiations

  • Content creation and campaign management

  • Merchandise development and personal brand expansion

Roster Representation

Empowering the next generation of athletes.
PNW Sports Group provides industry-leading Name, Image & Likeness (NIL) Representation for collegiate athletes. We help student-athletes grow their brand, secure legitimate NIL deals, and stay compliant while balancing academic and athletic responsibilities.

NIL services include:

  • Brand-building and digital strategy

  • NIL contract negotiation and legal review

  • Compliance and eligibility support

  • Social media monetization and sponsorship management

Post-Career Planning

Success doesn’t stop when the game ends.
Our Post-Career Planning services prepare athletes for the next chapter—whether that means business ventures, coaching, broadcasting, entrepreneurship, or personal development.

Post-career services include:

  • Career transition coaching

  • Financial literacy and business strategy

  • Networking and mentorship opportunities

  • Legacy planning and long-term goal development

Ready to Take Your Career to the Next Level?

Contact us today to learn how we can help you achieve your professional basketball goals.

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